The one I'm seeing is unbranded, or no brand is named. We technically can get Prym here, as in there are some sellers on Etsy and Aussie Amazon (we don't have our own) that stock it, but it would all be being sent from Europe / the UK, and would take weeks to arrive. Still, the unbranded stuff is being sold for NZ$4.50 a metre (1 GBP = 2 NZD, as a rule of thumb) and after looking up the Prym products, I'm now feeling this is quite reasonably priced :D